‘Used car salesman.’ Those three words are all it takes to draw a cringe from most people. The image itself might not be particularly faithful to the real members of that profession, but everyone knows what the image stands for: the use of specialist knowledge to bamboozle the average person.
For the newcomer to SEO, there seems a certain similarity between those in SEO sales jobs and used car salesmen. Some SEO companies take advantage of a newcomer’s lack of knowledge, offering them services they don’t need or wrestling them into unfair contracts. It’s the kind of situation every site owner fears, and more than a few encounters.
There is one main difference between all SEOs and car salesmen, however, and this is the difference that can help any newcomer. The difference is (more…)







Just think about how good it would be if there was a procrastination superhero. You have something tremendously important to do, your attention wanders, and – wham! Someone in an interesting costume sets you back on the right path.

